core values

What are Your “Hard Core” Values?

Posted by on July 27, 2011 at 3:18 pm

Share In a past blog post “Too Many Core Values”, I wrote about one of the biggest issues that I see when companies (or individuals) create their core values – they have too many. Too many core values mean they aren’t core. Sure, they may be values, but they aren’t CORE to your business. That’s why I [...]

How Do You Tell If A Job Candidate is Aligned With Your Values?

Posted by on July 23, 2011 at 1:49 pm

Share OK. It is easy for someone to fake that they “love” your core values during the hiring process. If you are a company that is passionate about your values, a good interviewer will figure this out pretty quickly and reciprocate that “passion” during the interview. So how do you really know? Design questions to figure [...]

Cool Core Values

Posted by on July 1, 2011 at 4:15 pm

Share I often get asked “how should I write my core values?”  My answer? Make them unique and original. Try not to sound like everyone else. Make them memorable so that your employees remember them. Make them jump out so they are impactful. I know that is a tall measure, but putting some work into [...]

Kids Who Don’t Like Peas and Your Company Culture: How are They Similar?

Posted by on June 17, 2011 at 3:35 pm

Share   Some time in the 1970s, University of Illinois researcher Leann Lipps Birch conducted a series of experiments on children who didn’t like to eat their peas in order to find out the big question: what would get these children to start liking peas? Everything was tried, from rewarding the kids with ice cream, [...]

How to Turn Your Employees Into Raving Fans

Posted by on May 9, 2011 at 12:14 pm

Share I often get asked “how do you have so many employees who act as ambassadors of your company?” So I will start with the basics. If you want to have employees who act as ambassadors, or as I like to say, raving fans for your company, start with these steps:  1) Have a compelling core purpose. [...]

A system for Crazy

Posted by on April 28, 2011 at 1:40 pm

Share In my last post “Going to the Lunatic Fringe” I spoke about an easy way to get your core values alive within your culture – get crazy about them. Getting crazy about your core values works….for a while.  Getting crazy about your core values is easy….for a while. And then time catches up. And you [...]

Going To the Lunatic Fringe

Posted by on April 14, 2011 at 4:17 am

Share “When you believe something is profound in a company, you can not be a logical leader. You have to go to the lunatic fringe. There is no way that logic is what you need to change people.”  Jack Welch, past CEO General Electric One of the first steps in operationalizing your Core Values in [...]

Do You Wish Your Core Values Were Living Inside of Your Company ALL of the time?

Posted by on April 8, 2011 at 1:52 pm

Share One thing that we have done at Nurse Next Door to live our core values is to find an operational best practice or system to act as the foundation of each of our core values. As an example, “Find A Better Way” is one of our four core values. Find a Better Way is [...]

The Mission To Mars: 6 Simple Steps to Discover Your Core Values

Posted by on March 8, 2011 at 4:35 pm

Share Back in our first four years of building Nurse Next Door, we were one of the fastest growing companies in the country. All of a sudden, after starting with zero employees and running our business out of a Starbuck’s coffee shop, we had a home care company with a 1000 employee’s. But when you [...]

A Leopard Can’t Change His Spots.

Posted by on March 4, 2011 at 2:33 pm

Share My last post “Now That I Know My Core Values, What’s Next?” generated a number of questions about the “Mission to Mars” exercise. The Mission to Mars is the classic exercise right out of Jim Collin’s playbook to discover your core values. But I will tell you about that in the next post. First, [...]

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